The collection ‘All dressed up for school‘ started off as a project for the “Customisez Moi” contest. She was inspired by everything schoolrelated: the chalk on the blackboard, schooluniforms, notebooks, shenanigans like throwing paper balls/planes and off course detention. Humor played a very important role in the design process. This transpired into creations such as a blouse on which she had written a course of algebra including doodles that were drawn during the course. Off course the teacher also couldn't be left out. For this silhouette the blackboard was the main inspiration. The skirt, the boots and bag were treated with blackboardpaint and on the jacket countless chalk crayons were sown. Pictures © Frederic Sodermans
A sweet and flirty collection, inspired by the extravagant ‘Incroyables et Merveilleuses’ of the Directore era.
This collection was heavily influenced by the art deco history of Fashion, “les garçonnes”. There was lots of experimenting with colours, materials and textures. The use of Origami was an important source of inspiration for form, folding and manipulation of the fabric and paper. A simple idea can leave the biggest impression if translated to fabric. It doesn’t have to be complicated to be beautiful. Pictures © Inge Lauwers
Laura Van Neygen has a college degree in fashion design and interior design. During her education at the Sint-Lukas college and her internship with designer Michael Verheyden, it soon became clear that she had developed a great passion for fashion.
In 2008, Laura Van Neygen participated in the 'Stylistenparcours' competition aimed at young designers where she presented an installation inspired by a piece from her graduate collection: Un rêve d'une petite garçonne'. She dispayed her piece, a pompom dress, in the boutique: 'Kat & Muis'. She had inspired herself on the fabricationprocess of a pompom to create the scenery for her dress in the shop's display. The project had great results for Laura, earning her the Public's Prize with a landslide victory by votes. More about the pompom dress...
For the clothingshop 'Abattoir Rouge' in Leuven she created a special keychain. This was linked to the concept of the store and was for sale in the shop itself. In 2009 she was picked to show her graduate collection at the Shootcontest 2009. She got awarded the honor of "Best Young Stylist". The collection: 'All dressed up for School' started off as an entry to the fashion competition 'Customisez Moi', where the objective was to customize existing clothing into something totally different. The promotors of the event also wanted to shed some light on the recycling aspects of clothing. Laura commited to the competition and customized her clothingline in a highschool and uniform theme. She got selected among a few hundred contestants and was among 8 finalists. The finalists showed their creations in a fashion defilé organised in the Brussels nightclub 'Mirano'. The respected jury was formed with industry professionals such as: Didier Vervaeren (Delvaux), Natalia Brilli, Les Hommes and Laetitia Crahay (Chanel).
The Shootcontest Awards are a collaboration between Joico and Steven ST Clayr. It’s a competition for stylists, hairdressers and other branches of the fashion spectrum. In Belgium, it’s the biggest event of it’s kind, hosted in Lint’s Eurocam Mediacenter accompanied by many fashionshows by established brands and artists. In April of 2009, Laura won the award for “Best Young Stylist” after a contest judged by industry professionals.
The collection ‘All dressed up for School’ started off as an entry to the fashion competition ‘Customisez Moi', where the objective was to customize existing clothing into something totally different. The promotors of the event also wanted to shed some light on the recycling aspects of clothing. Laura commited to the competition and customized her clothingline in a highschool and uniform theme. She got selected among a few hundred contestants and was among 8 finalists. The finalists showed their creations in a fashionshow organised in the Brussels nightclub 'Mirano'. The respected jury was formed with industry professionals such as: Didier Vervaeren (Delvaux), Natalia Brilli, Les Hommes and Laetitia Crahay (Chanel).
The collection “Un rêve d’une petite garçonne” appeared in the music video “ Pin me up” by the Belgian rockband “Silverene”.
In 2008, Laura participated in the Brussels based contest “Stylistenparcours”, a competition aimed for young designers, spanning through the fashion district of the Belgian capital. She presented an installation inspired by a pompom dress from her graduate collection “Un rêve d’une petite garçonne”, where a live model would take place in the shop’s display, while wearing the dress and sewing little pompom’s. For this construction, Laura ended up on the first place by the public’s vote.
Art’n Bloom is an annual art and fashion exposition that takes place in the Bloom hotel, located in the heart of Brussels. During the second installment of this event, designers each received one of many posh hotelrooms where they could exhibit their designs and creations, turning the sterile rooms to a creative playground. In this context, Laura set up a school-like environment by decorating the walls with school and course-paper, filled with doodles and notes. In this scenery, live models showed the collection “All dressed up for school” in a playfull manner. Pictures © Marilyn De Smet
The idea behind this collection is very straightforward: presents, presents and more presents. The lines of the ribbon around a package, a color palette of the sweetest candies and off course big bows. From L. with love x Pictures © Marilyn De Smet